2023 Author: Cody Thornton | [email protected]. Last modified: 2023-05-24 11:20
After Milan and the Porta Susa station in Turin, the Mercato Metropolitano format lands in London, near the Borough Market, south of the city.
A permanent or semi-permanent space (also depending on how the urban area in which it is located will evolve) near the Elephant & Castle station, to be built with an investment of 1.5 million euros, reveals Andrea Rasca, creator and now exporter of the format.
The three macro-areas for a total of 4,500 square meters will follow the same approach as Turin, there will be supermarket, short chain, gastronomic specialties, food trucks for street food, craft beer with beer stations, fruit and vegetable markets, cultural entertainment, all between music and sustainability. Exhibitions and seminars are also planned.
The second and largest area, a covered warehouse of 3000 square meters, is designed to accommodate 30 corners including wine bars, butchers, fishmongers, bakeries, pizzerias and micro-dairies.
Initially, the products will be focused on Made in Italy, but the goal is to gradually open up to local producers. There will also be a cooking school that explains to patrons how to best use the ingredients.
The offer is completed by a building with 500 square meters of space on 3 levels: there are the Prezzemolo & Vitale supermarkets, a barber shop with exclusively natural products, a gym open to all. In the evening, the coworking area will become a space for live music.
Rasca is serious and in addition to a second Metropolitan Market in Great Britain, it will land in Tokyo by the end of the year.